Sonny Vaccaro Net Worth

Sonny Vaccaro Net Worth 2023: Wiki Biography, Married, Family, Measurements, Height, Salary, Relationships

John Paul Vaccaro net worth is
$5 Million

John Paul Vaccaro Wiki Biography

Sonny Vaccaro was born as John Paul Vincent Vaccaro on the 23rd September 1939, in Trafford, Pennsylvania, USA of American and Italian ancestry. He is a businessman, probably best known for being a former sports marketing executive for Nike, Adidas and Reebok. Thus, he is considered to be the first man who connected college sports with basketball shoe companies. He is also recognized as the founder of the ABCD All America Camp, and the All-Star Game.

Have you ever wondered how rich is Sonny Vaccaro? It is estimated according by sources that the overall amount of Vaccaro’s net worth is over $5 million as of early 2016, earned through his career in the sports industry. Another source is coming from a documentary movie about his life, “Sole Man” (2015), in production by ESPN,.

Sonny Vaccaro Net Worth $5 Million

Sonny Vaccaro is the son of Italian immigrants who came to the USA in search of a beter life. He grew up in Pittsburgh, and later studied at the Youngstown State University.

As the godfather of shoe marketing business, Sonny became widely known in 1984, when he signed the uprising basketball star Michael Jordan to his first shoe contract, making the Air Jordan 1, at Nike Inc. and thereby increasing the popularity of the company. Before that, he was the one responsible for creating the national high school All-Star game, the Dapper Dan Roundball Classic, with a little help from his friend Pat DiCesare, who was a concert promoter at the time. Anyway, the first high school basketball all star game was held in Pitsburgh in 1965. The all star game withstood for 43 years, and featured players such as Shaquille O’Neal, Vince Carter, Kobe Bryant, Alonzo Mourning, Kevin Garnett, Calvin Murphy, Patrick Ewing, and Rasheed Wallace, among many others.

However, Sonny`s net worth began to increase when he became advertiser for Nike Inc. He managed to bring numerous high school teams to Nike, and later expanded it to Colleges, and eventually the NBA. Nevertheless, Sonny left the Nike Inc. after a number of arguments with board members, but soon joined the Adidas, and quickly landed Kobe Bryant with a million dollar deal. Kobe was soon given the Adidas New Feet You Wear Technology, and their long time relationship was about to begin. Apart from signing him to Adidas, Sonny also helped Bryant to eventually finish as a Laker.

To speak further of Sonny`s accomplishments, he brought Tracy McGrady to Adidas, and tried to sign LeBron James, but failed, as Nike offered him a better contract. Sonny eventually left Adidas and joined Reebok, but still stayed focused on the NCAA league.

For quite some time, Sonny was also a founder of the ABCD All America Camp, where high school prospects showcase their skills to NBA and College franchise teams. It operated from 1984 until 2007, and some of the NBA stars that passed through the camp include Dwight Howard, Kobe Bryant and LeBron James.

When it comes to his personal life, Sonny Vaccaro is married to Pam Monakee. In free time, he enjoys playing tennis.

Full NameSonny Vaccaro
Net Worth$5 Million
Date Of BirthSeptember 23, 1939
Place Of BirthTrafford, Pennsylvania, USA
ProfessionAn American former sports marketing executive,
EducationYoungstown State University,
ParentsNatale Vaccaro, Margaret Vaccaro
1Former marketing executive for Nike, Reebok and Adidas. Founded the ABCD All America Camp, an elite showcase of high school basketball standouts, which featured Kobe Bryant, LeBron James and Sebastian Telfair. Signed Michael Jordan for Nike.
2To be played by James Gandolfini in the upcoming HBO movie "ABCD Camp".


30 for 302013-2014TV Series documentaryHimself
Schooled: The Price of College Sports2013DocumentaryHimself
Swoosh! Inside Nike2008TV Movie documentaryHimself
ESPN Outside the Lines Sunday2006TV SeriesHimself
Quite Frankly with Stephen A. Smith2006TV SeriesHimself
Through the Fire2005DocumentaryHimself

Archive Footage

60 Minutes2002TV Series documentaryHimself - Market Executive (segment "There's No Business Like Shoe Business")

Known for movies

IMDB Wikipedia

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